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If you're looking for a more private and secure search experience, which engine should you choose - DuckDuckGo or Google?
When it comes to online privacy, there is no shortage of choices available to users. In this post, we will compare DuckDuckGo and Google and see which one gives you a safer search experience. DuckDuckGo is a search engine that emphasizes privacy, while Google is known for collecting user data.
Let's take a closer look at each of these services and see how they stack up against each other in terms of search results, speed, user data collection, and privacy features. We'll also ponder which is best for your kids to use since they're the future of the internet.
Part 1: DuckDuckGo Search Engine Vs. Google
When it comes to search, Google reigns supreme. According to StatCounter, in April 2022, Google handled 92.07 percent of all global desktop search traffic. In second place was Bing, with a 3.04 percent share. DuckDuckGo, the focus of this article, is way down with a 0.68 percent share. That said, there's been a lot of talk lately about people wanting to break up with Google and move to a more privacy-oriented search engine.
DuckDuckGo is undoubtedly appealing in that regard. It's a search engine that doesn't track you, so it can't sell your data to advertisers. That's a big selling point for a lot of people. But is DuckDuckGo really any better than Google when it comes to search?
Aspect 1Search Results - Amount and Quality
Let's get the basics out of the way—when it comes to search results, DuckDuckGo does not collect or share any personal information, which means your searches are completely private. On the other hand, Google collects a lot of data about its users, including their search history and location.
In addition, both DuckDuckGo and Google display related searches; however, Google steps up the game here with its' People also ask' section.
As for the number of SERPs, Google shows the top ten results, while DuckDuckGo's list of search results just goes on—I mean, you'll be scrolling for days. In terms of search results, both DuckDuckGo and Google offer a unique experience. In addition, both DuckDuckGo and Google displayed a couple of ads at the top and bottom of every SERPs. The number of the ads and the ad relevance depends on the search query's popularity, search volume, and competition around its keywords and topics.
Now let's talk about the quality of the search results. We did our own tests and typed in 'best sports car to buy in 2022' in the search box in DuckDuckGo and Google, and we did find some interesting results. We found that Google's first five results have higher domain authority than DuckDuckGo's. However, DuckDuckGo's first results are more recent and relevant to the query. So Google showed us more relevant results that we think better meet the users' search intentions. But DuckDuckGo did not disappoint either, as it showed some good results too.
But, both search engines did provide us with similar results for the search query. So, it depends on your search query and which one gives you better results. Also, it really depends on what you're looking for. If you want fresh and relevant content, DuckDuckGo is the way to go. But if you want results from high-authority domains, then Google is your best bet.
Aspect 2Speed
Both DuckDuckGo and Google are fast when it comes to loading pages and giving results. So, we did a little test of our own and typed in the same query in both the browsers and timed how long it took for the page to load. Interestingly, both DuckDuckGo and Google loaded the page at almost the same time. So, both DuckDuckGo and Google are pretty fast—speed-wise.
Aspect 3Privacy Protection
DuckDuckGo is a search engine that doesn't collect or share any personal information, which means your searches are completely private. Google, on the other hand, collects a lot of data about its users, including their search history and location. DuckDuckGo also provides features that give you more control over your privacy, like disabling cookies and tracking protection. As we mentioned before, DuckDuckGo does not collect or share any personal information with advertisers or third-party organizations. Google, on the other hand, collects a lot of data about its users for targeted advertising purposes. This means that if you use Google, your personal data will be collected and used to show you targeted ads.
Aspect 4Ads
DuckDuckGo, like Google, runs pay-per-click advertising. You advertise using search queries and pay when someone clicks on your ad. DuckDuckGo still relies on advertising to stay in business, so you will still see obvious ads while searching. The thing is that DuckDuckGo doesn't show ads based on user data. DuckDuckGo only shows generic ads that are not based on the user's search history or personal information. On the other hand, Google uses user data to display targeted ads.
This means that if you use Google, you will see ads tailored to your interests. In addition, Google's default settings enable the collection, monitoring, and commercialization of personal user data to third parties. It even can access your emails. DuckDuckGo does not have any of these features.
Aspect 5Kids Friendly
DuckDuckGo is a kid-friendly search engine as it does not track users' searches or show targeted ads. DuckDuckGo has a strict privacy policy in place that doesn't allow the collection of personal data. DuckDuckGo also has a safe search feature that filters out explicit content from the search results.
Meanwhile, Google does not have a strict privacy policy and collects user data for targeted advertising. Google also has an explicit content filter, but it is not as effective as DuckDuckGo's.
For instance, on DuckDuckGo with 'Safe Search' turned on, we did a search on 'sex,' and the search didn't show us any results, whereas despite 'Safe Search' turned on, we still got results on Google. This shows that DuckDuckGo's 'Safe Search' filter is more effective than Google's.
For instance, on DuckDuckGo with 'Safe Search' turned on, we did a search on 'sex,' and the search didn't show us any results, whereas despite 'Safe Search' turned on, we still got results on Google. This shows that DuckDuckGo's 'Safe Search' filter is more effective than Google's.